Untamed - Forming good shopping habits.

Clothing has become disposable. As a result, we generate more and more textile waste, causing the fashion industry to become one of the worst polluters globally, and I want to do my part to change this. I want my customers to feel good about how my designs make them look and feel and feel good about their shopping decision.

The slow fashion movement makes people think about their shopping habits and how their choices affect others and the planet. It encourages the consumer to buy fewer clothes that are higher quality and made to last instead of made to be disposed of after a few uses. Of course, continuing to purchase new clothes will not change your life in any real way, but if we all start switching to slow fashion, the world will truly benefit.

“We don’t want 5 for the price of 1; we want 1 well made, good quality product that will last.”

With all Untamed Collections, we are proud to say that you can wear them all year round. We don't design clothes for a specific season or event; we design clothes that you can wear all year round that fits into your lifestyle.

Moving online has also meant that we only make to order, so yes, your design takes a little longer to get to you, but at least we never have leftover stock that goes into a landfill. Any stock we do have we sell at shows and markets. Just think over 80% of all clothes brought ends up in a landfill.

Buy less. Buy better quality. Research. Mend clothes and Reuse.

I have also been doing a lot of research into the type of fabric I use and where I get it from. I recently found this amazing company called Kendor Textiles in Vancouver, and I love their passion for doing everything they can to help the environment. You can read more about their commitment here https://kendortextiles.com/pages/sustainability.

I now buy most of my fabric from Kendor and have switched to Bamboo and Tencel. Bamboo is potentially one of the world's most sustainable resources. It grows very quickly and easily, it doesn’t need pesticide or fertilisers, and it doesn’t need to be replanted after harvest because it grows new sprouts from the roots. 

Have you heard of tencel? Lyocell is a rayon manufacturing process and is made in a closed-loop system that recycles almost all the chemicals. Tencel is a brand name and made from eucalyptus from PEFC certified forests. Eucalyptus trees grow quickly without pesticides, fertilisers or irrigation and are 100% biodegradable. 

I am super excited about the direction Untamed is going in. As we grow, we are committed to incorporating more environmentally conscious ways to operate our day-to-day business. We love this beautiful planet, and we want to continually produce cool, functional ethical pieces that are fabulous for you and the environment. 

At the moment, I am working hard to figure out ways to use up the scrap pieces of fabric from my designs and thinking of things I can make with them … maybe some funky Untamed cushions are in the cards. I am super excited to see what I can come up with, so watch this space.

Remember, I am not saying don’t go shopping because shopping is fun, all I want is for you to think about your shopping habits. Think about why that top is that price and how your decision will affect other people and the planet. 

Be kind to yourself, others and the planet. Thanks for reading, and have a good day.

Learn more About Untamed here