This year was meant to be all about the big festivals and shows around beautiful Western Canada. I was so excited to go to different places and show my fun prints and to get the word out there that long is flattering.
I love doing shows, seeing different people with a variety of body frames, ages and styles try on my designs and love what they see in the mirror. It gives me so much confidence and motivation to keep on growing the business.
COVID came and changed my plans
But then covid19 came and told me that this was not the plan for the year, I had to make another one. Most of my shows got cancelled but farmers markets did not. I could not decide what to do. Should I do them? Can I make them safe?
I was very nervous at first because I didn't understand how I could keep it safe for myself, the people in my bubble and those at the market. I do not want to be a part of the second wave. How can I safely sell clothes during a pandemic?
How to make it safe
It's hard selling clothes during a pandemic especially my designs because everyone wants to look at each and every print. They love to touch them and feel them and try them all on.
I love this, I love helping people find the perfect one and I get just as excited as they do. For those of you who have purchased a design from me at a show you were there for about an hour or at least tried 5 on? right? haha Or were you the lady that bought me a glass of wine while her friend tried them all on haha.
Invermere Saturday Market
I really wanted to get back out there and so I sat down to figure out a plan. I decided to do some in Invermere which is only 2 hours away from me. The organizers, Ken and Marius have been amazing at enforcing all the necessary rules and made me feel good about my decision to get back out there.
I have changed my display at the markets to make it easier for people to see my designs without touching every design. Instead of coming into the booth, you go around the outside and I stand in the middle. It works great. I also have all my designs online so people can order online.
Always ready to change
When you run a business you have to always be prepared for change and for things that you can't predict, but like most of you, I did not see this one coming and I was definitely not prepared. I had a plan for 2020 and I was going to make it happen no matter what. Wrong!
Obviously the market has been slightly different but the response has been amazing. It has been great going back out there and meeting all my amazing customers. I learn so much about different body frames and what looks good on what frame by seeing you all try them on.
We all have such different frames but we all want to look good and feel good.
It's weird for sure doing markets during a pandemic but I feel confident about my decision. I have loved getting back out there and meeting my customers. When you work long hours every day on your business sometimes you start to doubt yourself. But within an hour of my first market, I was pumped and excited.
Yes, this was not the plan for the year but I am excited to go to Invermere (checkout dates here) and to be working on building the website. I love what I do, even during Covid19 and I know I can get my designs out there in a safe and responsible way
Stay safe everyone and remember long is flattering.